You Have the Vision.
We Have the Platform.
You define the product and bring the market knowledge. We provide the platform and the engineering team. How the engineering is funded is agreed per project: from development billed by the hour with no revenue share, to BW2 investing its work in return for a share of software revenue — or anything in between.
Turn Your Expertise Into a Market-Leading Product
As an industry expert, you see the inefficiencies in your market every day. You know exactly what software your clients need to succeed. You have the contacts, the trust, and the specifications.
But building enterprise software is hard. It requires architects, engineers, security protocols, and a foundation that takes years to get right. That's where we come in.
- We act as your technical co-founder.
- Enterprise-grade architecture from Day 1.
- You bring the market; we bring the platform and the engineering team.
"We simply didn't find good solutions on the market which would scale with Kimby's requirements. Therefore we decided to leverage the Co-Creation Program of BW2 to build exactly what was needed."
Claudia Gisler
Founder of Gini Consulting GmbH · built Kimby on the Co-Creation Program
We Build It For You
The BW2 team are experts in building business software. We take your vision and turn it into a fully functioning, enterprise-grade application using our platform.
Funding That Fits the Project
Who funds the engineering is agreed per project. The platform and the product stay the same. See funding options.
Immediate Scale
Your product launches on the BW2 core infrastructure. Get security, user management, cloud services and managed hosting out of the box, without hiring a single DevOps engineer.
One Product Partnership
Our partnership model is designed to turn your expertise into a software product you own. The roles stay the same whichever way the engineering is funded.
You Define
Product management is yours: the specs, the workflows and the priorities.
You Sell & Support
You own sales and support — the client relationship stays yours.
We Build
We handle the engineering — and hosting, if you want us to run it. Maintenance and new features are scoped in the agreement.
We Agree the Funding
Development is billed by the hour, funded by BW2 in return for a share of software revenue, or a combination. Where a share applies, it is based on the product's revenue potential and our estimated engineering effort — and agreed up front in the partnership agreement.
Co-Creation vs. a Full Custom Build
Choose who funds the development.
The platform and the way we build stay the same. What changes is how the engineering is paid for and how commercial risk is shared. We agree scope, responsibilities and commercial terms before work begins — case by case.
Partner-Funded
Development billed by the hour. No revenue share.
You fund the development at an agreed hourly rate and set the priorities. BW2 provides the engineering team and builds on the same platform. Under a fully partner-funded agreement, BW2 takes no share of your software revenue for the development.
Typically for: partners with a development budget, smaller or uncertain markets, and products that are free to their end users.
Shared Funding
Reduced hourly fees and a reduced revenue share.
You fund part of the work; BW2 invests the rest in return for a smaller share of software revenue. The balance between fees and share reflects what each side puts in and takes on. Individually negotiated — not a package.
Typically for: partners who can fund part of the development and want BW2 invested in the product's success.
BW2-Funded
No hourly fees. BW2 shares the software revenue.
For selected products, BW2 invests its engineering work without development fees to you. You contribute product direction, domain knowledge and market access; BW2 receives an agreed share of software revenue. Whether BW2 invests depends on the product, the market and the fit — decided case by case.
Typically for: products with clear revenue potential and a partner who brings distribution.
Always the same
- The same BW2 platform, free under the Elastic License 2.0, source included.
- Product direction is yours; so are the brand, the product IP and the customer relationships.
- BW2 provides the engineering team and builds the product.
- Hosting, Management Tools and third-party services follow their own terms.
Agreed per project
- Who funds the engineering: hourly fees, a BW2 investment, or a mix.
- Whether a software revenue share applies and how large it is — based on the product's revenue potential and BW2's estimated engineering effort.
- Maintenance, support and future feature development: scope, coverage and how they are funded.
- Scope, estimates and payment timing for hourly work.
These arrangements pay for product engineering, not for a different platform license. We confirm what is included before work begins. No hourly rate, minimum commitment or revenue percentage is published; each is part of the individual agreement.
From Idea to Launch in 4 Steps
Define the Product
We validate your market opportunity together and define the MVP scope.
Agree Scope & Funding
We sign a partnership agreement covering scope, responsibilities and how the development is funded.
Build & Validate
Our team builds your product on the BW2 platform while you prepare your customers.
Launch & Evolve
We go live. You sell and support. Maintenance and new features continue under the agreed terms.
Who Does What
A real partnership, not an outsourcing contract. Each side does what it is good at; how the engineering is funded is agreed per project.
You
- Product management — you own the roadmap and the priorities.
- Sales — you know the market and hold the client relationships.
- Support — your customers talk to people who understand their business.
BW2
- Software development — we build the solution as your engineering team.
- Platform updates and the cloud services underneath your product; product maintenance as scoped in the agreement.
- Hosting and operations, if you want us to run it.
What Stays Yours
The product, the brand, the customer relationships and the IP — and your domain knowledge with them, whichever way the engineering is funded. What we learn building your product stays in your product: generic improvements flow into the platform for everyone; your vertical logic is never reused for another partner or for a BW2 solution.
How the money works
Development
Paid for as agreed: by the hour, through BW2 engineering contributed in exchange for an agreed share of software revenue, or a mix. See funding options.
Software revenue
Yours — minus a BW2 share where the agreement includes one. The share reflects the product's revenue potential and our estimated engineering effort, and is agreed up front.
Services revenue
Goes directly to whoever delivers the service — consulting, training, implementation.
Hosting revenue
Goes to BW2, as the party running the infrastructure — under the regular hosting terms.
The Platform Is Not the Deal
Whatever funds the engineering — hourly fees or a revenue share — pays for our work, not for the right to use BW2. The platform is licensed under the Elastic License 2.0: free of charge, source included, and your right to run and maintain it never expires — whatever happens to the partnership.
- No platform license fee and no per-user cost — ten users or ten thousand. Discovery — the solutions directory, resources and the App Store — is free in Manual Mode up to 1,000 production databases per solution.
- Whether we build it for you or your own team builds it, the source comes with the license — and your right to run and maintain it never expires.
- Two subscriptions — Managed Hosting, or the Management Tools for self-hosting — with cloud services included.
Frequently Asked Questions
Can we pay for development by the hour instead of sharing revenue?
Yes. Under a fully partner-funded agreement, development is billed by the hour at an agreed rate and BW2 takes no share of your software revenue for the development. You can also agree a mix of hourly fees and a reduced share.
How are rate, scope, estimates and billing agreed?
Together, before work begins. We define the scope, estimate the effort, and agree the hourly rate, budget expectations and payment timing in the partnership agreement. Where a revenue share applies, it is based on the product's revenue potential and our estimated engineering effort. We do not publish standard rates or percentages.
What happens after launch — maintenance, support and new features?
Platform updates and the cloud services underneath your product are BW2's responsibility. Product maintenance, customer support and new feature development are scoped in the agreement: their coverage and how they are funded follow the same logic as the initial build and are agreed per project. Hosting follows the regular hosting terms.
Can our product be free to its end users?
Yes. Products provided free of charge — for example to association members — are typically partner-funded, by the hour or, where the scope is clear, at a separately agreed fixed fee. The platform itself carries no per-user cost either way.
Can paid development be credited against a revenue share?
A mixed agreement may include a credit for paid development contributions against future BW2 revenue share. This is individually negotiated and applies only when expressly included in the agreement.
Can our own developers build or maintain the application instead?
Yes. The platform is free under the Elastic License 2.0 and comes with the source; your team can build on it without any co-creation engagement, and can take over maintenance of a co-created product later. See software licensing.
Ready to Co-Create?
If you have the market expertise and the client connections, we have the team to build your product. Tell us about your idea — and, if you already know, how you would prefer to fund the development.